Build Your WordPress Site with AI: Meet Briefly
Briefly simplifies WordPress website creation using artificial intelligence. Describe your business once, and our plugin builds your pages, adds content, and sets up your site structure. Get professional results without extensive design experience or agency costs.
How it works
One Business Brief, Many Uses
Tell Briefly about your business once. This single brief then informs everything: page planning, content creation, and even SEO readiness with Rankly. You avoid repeating details, ensuring consistency across your entire website without extra work.
Your Website, Not Ours
Briefly creates standard WordPress pages. This means if you ever decide to remove the plugin or your licence ends, your website pages remain exactly as they were built. You retain full ownership and control over all your content and design.
No Credits, No Markup
Briefly operates using your own AI key. You connect directly to your chosen AI provider and pay them for usage. This transparent model means no hidden costs or inflated 'credit' systems from us. You see exactly what each build costs you directly from your provider.
Designed for Business Owners
Every screen in Briefly uses clear, plain language, guiding you through each step without technical jargon. This makes it accessible for anyone building a business website, whether you are a first-time site owner or a freelancer managing client projects.
Briefly Plans: What's Included
Understand the key differences between Briefly Free, Pro, and Pro Max to select the best plan for your website building requirements.
Briefly
| Feature | Briefly Free | Briefly Pro | Briefly Pro Max |
|---|---|---|---|
| An unlimited Business Brief | Yes | No | No |
| Step by Step guided setup | Yes | No | No |
| A starter website of up to 7 pages | Yes | No | No |
| More pages one at a time, as many as you like | Yes | No | No |
| The Lumen design with six brand colours | Yes | No | No |
| Editing on the page | Yes | No | No |
| Packages, products and price lists | Yes | No | No |
| The enquiry form, with every message saved | Yes | No | No |
| Everything in free Briefly | No | Yes | No |
| 33 designs: Lumen plus 32 more, made for particular kinds of business | No | Yes | No |
| Your whole brief built in one run, up to 50 pages | No | Yes | No |
| Add a whole list of pages at once | No | Yes | No |
| Full-page previews of every design | No | Yes | No |
| Your own colours and fonts, or Sync with WordPress theme | No | Yes | No |
| Design Scope: a design on one page or the whole site | No | Yes | No |
| Featured pages first in your menus and footer | No | Yes | No |
| Everything in Briefly Pro | No | No | Yes |
| A licence for 10 websites | No | No | Yes |
| Up to 100 pages in one run | No | No | Yes |
| Your brand: your name and logo in place of ours | No | No | Yes |
| Blueprints: start each client site from a saved one | No | No | Yes |
| Client handover: a client login that can change words and photos and read enquiries, but cannot break anything | No | No | Yes |
| Get it | Get Briefly Pro | Get Briefly Pro Max |
Rankly
| Feature | Rankly Free | Rankly Pro | Rankly Pro Max |
|---|---|---|---|
| Titles and descriptions everywhere, with social tags | Yes | No | No |
| AI that writes the title, description and focus keyword | Yes | No | No |
| SEO autopilot for every page | Yes | No | No |
| Connected structured data | Yes | No | No |
| Local SEO | Yes | No | No |
| XML sitemaps and breadcrumbs | Yes | No | No |
| Google Search Console built in | Yes | No | No |
| IndexNow | Yes | No | No |
| Everything in free Rankly | No | Yes | No |
| AI for every field: social text, schema type, three FAQs, share image and image descriptions | No | Yes | No |
| Every page optimised in one run | No | Yes | No |
| WooCommerce product text in bulk, previewed and undoable | No | Yes | No |
| Broken links redirected to the right page automatically | No | Yes | No |
| Redirect manager, with one-click redirects from the broken link list | No | Yes | No |
| Automatic redirects when a page's address changes | No | Yes | No |
| One step, always: no redirect chains | No | Yes | No |
| Everything in Rankly Pro | No | No | Yes |
| A licence for 10 websites | No | No | Yes |
| Your brand on every SEO screen, shared with Briefly Pro Max | No | No | Yes |
| A monthly client report with your logo, emailed for you | No | No | Yes |
| One SEO setup: save this site's settings and load them on the next client's site | No | No | Yes |
| Get it | Get Rankly Pro | Get Rankly Pro Max |
Bundle
| Feature | Pro Bundle | Pro Max Bundle |
|---|---|---|
| Briefly Pro for 1 website | Yes | No |
| Rankly Pro for 1 website | Yes | No |
| Saves $29 on buying them separately | Yes | No |
| Briefly Pro Max for 10 websites | No | Yes |
| Rankly Pro Max for 10 websites | No | Yes |
| Your brand, blueprints, client handover and a monthly client report | No | Yes |
| Saves $69 on buying them separately | No | Yes |
| Get it | Get the Pro Bundle | Get the Pro Max Bundle |
Common Questions About Briefly
What is Briefly and how does it use AI?
Briefly is an AI website builder for WordPress. You provide a description of your business in plain English, and Briefly uses artificial intelligence to plan the page structure, write the copy, place your own photos from your media library, and link everything with a menu, header, and footer. It generates ordinary WordPress pages that are yours to keep.
What happens if I remove Briefly or my licence ends?
Briefly builds standard WordPress pages. This means that if you ever decide to uninstall the plugin or your licence for Briefly Pro/Pro Max expires, your website pages remain exactly as they were built. You retain full control and ownership of your content and site structure without any dependency on the plugin for viewing your existing pages.
Do I need to buy credits to use Briefly's AI features?
No, Briefly does not use a credit system or add markup to AI usage. You connect Briefly directly to your own AI provider account using your personal API key. Your chosen AI provider will bill you directly for the usage based on their rates, giving you full transparency and control over your AI costs.
What is the difference between Briefly Free, Pro, and Pro Max?
Briefly Free builds a starter website up to 7 pages in the Lumen design, adding pages one at a time. Briefly Pro builds your whole brief at once, up to 50 pages, with access to 33 designs and advanced features like WooCommerce integration. Briefly Pro Max expands on Pro with support for 10 websites, up to 100 pages in one run, and agency-specific tools like branding and client management features.
Your Chosen AI Provider
Briefly operates by connecting to your own AI account. This means you pay your AI provider directly for their services, not us. We do not add any markup or 'credits' to these costs. The primary variable in your AI spend is your usage: how many pages you build, and how much content those pages contain. Larger sites with more complex sections will consume more AI resources than smaller, simpler ones. We support OpenAI, Anthropic (Claude), Google Gemini, Groq, Mistral, DeepSeek, and OpenRouter. Your choice of provider and your specific usage determine the direct AI cost. You control your AI key and can monitor its usage directly with your chosen provider.
Briefly Plan Tier
The core cost factor for Essential WP Kit is your chosen Briefly plan. Briefly Free provides a complete starter website of up to 7 pages and allows you to add more pages one at a time, with no limit. This plan costs you nothing from Essential WP Kit. Briefly Pro, priced at $79 a year, allows you to build your entire website up to 50 pages in a single run, offering 32 additional designs and more advanced features like WooCommerce shop pages and the AI Bulk Site Editor. For freelancers and agencies managing multiple client sites, Briefly Pro Max at $199 a year supports up to 10 websites, allows up to 100 pages in one run, and includes agency-specific tools like custom branding and client handover logins. Your needs for site volume and features directly influence this annual cost.
Website Complexity and Scale
The size and complexity of the website you build with Briefly will affect the AI resources used. A basic 7-page site generated with Briefly Free naturally requires less AI processing than a 50-page e-commerce site built using Briefly Pro. Features like detailed product descriptions for WooCommerce, extensive service pages, or the use of the AI Bulk Site Editor for significant content revisions will increase your AI provider's usage charges. While Briefly plans offer page limits per 'run' (e.g., 50 pages for Pro, 100 for Pro Max), these limits apply to how many pages Briefly will generate in one go from your brief, not how many pages you can ultimately have on your site. The actual number of pages you generate and edit determines the underlying AI consumption.
Your Brief, Your Content
Briefly works directly from the information you provide. Before you begin, gather your core business details: your company name, a concise description of what you do, a list of your services or products, and any unique selling points. If you have existing text for an About page, service descriptions, or product details, have these ready. Briefly will use these facts to write your pages. What you don't include, Briefly won't invent. This ensures your site reflects your actual business. Consider the structure you want for your website – which pages are essential? Briefly builds your site with standard pages like Home, About, Services, and Contact, and can add dedicated pages for each service or product you list in your brief.
Set Up Your AI Key
Briefly uses your chosen AI provider, so you'll need an active AI key ready. This key links Briefly directly to your AI account, allowing you to pay your provider for AI usage without additional markup. Ensure your AI provider account is set up and your key is accessible. Briefly supports OpenAI, Anthropic (Claude), Google Gemini, Groq, Mistral, DeepSeek, and OpenRouter. Once you install Briefly, the welcome screen guides you through connecting your key. Briefly verifies the key before saving it, confirming your connection is ready for building.
Photos and Media
Briefly can place images from your WordPress media library directly into your pages. Before building, upload any essential photos you want on your site: your logo, team photos, images of your products or services, or specific imagery representing your brand. Briefly can also provide optional free stock photos if you don't have your own, but using your unique visual assets helps personalise your site immediately. While Briefly can automatically place images, having a curated selection in your media library gives you control over the visual presentation from the start.
Timing and Access
The core of your website can be ready in minutes. The basics of a brief take about two minutes to complete, and most sites are ready a few minutes after you press 'Build'. You can leave the screen while Briefly works. For the initial setup, you will need access to your WordPress admin panel to install the plugin and paste your AI key. Briefly builds ordinary WordPress pages, so once the site is generated, you have complete control. You can edit content directly on the page, change photos, and add more sections or pages as needed, without being tied to a proprietary builder.
What Briefly Manages
Briefly handles the technical structure and initial content generation. It plans your page layout, writes the copy based on your brief, selects and places photos (from your library or stock), and automatically creates your site's navigation menus, header, and footer. For businesses with products or packages, it builds dedicated pages and ensures prices update site-wide from one change. It also includes an enquiry form with messages saved on your site. Your focus remains on providing clear business information; Briefly translates that into a functional WordPress website.
Start Building Your Website Today
Ready to see how simple website creation can be? Install Briefly Free and begin building your WordPress site in minutes. Get professional results without the complexity or cost of traditional web development.